We’re on study tour at the International Cannes Lion Festival of Creativity with the 2nd-year students … and having a blast! Some first and third year students joined as well for the sunshine and inspiration. Frederik Voetmann (from the 1st-year) is also attending the Roger Hatchuel Academy and barely has time for beer as they pump him full of adformation from morning ’til night! For the rest of us it’s just another day of great seminars, amazing work, celeb-spotting, free beer, google cocktails, networking and inspiration. Does it get any better?